The death spiral for malls in the U.S. continues. Ever since
online
buying took root it was inevitable that expensive to inhabit, own and
run shopping malls would fall out of fashion. Very few malls are built
in the U.S. now, and m any of them are sparsely attended by shoppers,
who prefer the click and buy procedure of online purchases. With more
retail sellers having trouble making profit and shuttering their
stores across the U.S., some mall property owners and managers are
trying to unload weak malls at a faster pace.
Irony of irony! The quickest and easiest way to do that, it turns out,
is to sell their malls online.
The Wall Street Journal has reported on this phenomenon and one sale
example is typical.
In July, Midway Mall in Elyria, Ohio, was sold for $4.5 million by an
online auction hosted by online real estate transaction marketplace. A
privately owned real estate investment and management firm named Namdar
Realty Group purchased the single story, 585,606-square-foot mall for
$8 a square foot, according to data from Real Capital Analytics. The
mall, built in 1965, was foreclosed on last year. It's a great price
for a building of that size. No doubt some corporation will scoop up
the mall and use it as a head quarter for their business.
Online auctions for properties like malls have evolved over the past
five years. They have become more mainstream. In 2015 a total of 38
malls were closed and sold online. In 2016 it was a total of 68 malls
were sold. What happens to the malls when sold? The answer is just
about everything. Some become corporate offices, others change shopping
areas into something that are based on a specific purpose, food for
example. Where previously a mall was for shopping and food was to
support customers' ability to stay in the mall longer, by turning that
idea on its head, food selling is all those malls do now.
Others change their physical attractiveness, making stores inside face
outward to the street with doors. That's supposed to make the former
mall more fuzzy and attractive to shoppers in order to attract ore of
them. The most radical mall makeover is to tear the down and build a
city like environment that includes streets, stores and apartments. The
shopping is built around the residents apartments who live there. In
the end, the internet is killing another cultural habit, shopping at a
mall. For we male anti shoppers, it's not a tragic death.
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