Time for another "Are they crazy with their political
correctness"
report. What better target can their be than the yuppie haven of
caffeine and trendiness, Star bucks. Star bucks, the company with the
outrageously high prices and even higher opinion of itself has come up
with a new policy, now rescinded because of public ridicule over it, to
"promote racial harmony" by writing on it's
coffee cups. Yep! They won't make you mortgage your house for a cup of
their coffee without their employees (they call them "partners" because
all good politically correct companies are dedicated to obscuring and
destroying the language) writing "stop racing" on your coffee cup, all
intending to stop you from being so racist...or something.
It seems the the CEO of Star bucks thinks that we humans are inherently
racists and that if Star bucks could just use black markers write
inane slogans on white cups (not so subtle symbolism) we would all join
hands and eliminate all the racial animism society has created since
the dawn of civilization. Silly is too weak a word to describe the
Star bucks PC behavior, but this is the same company that once claimed
we could solve the unemployment problems in the world having it's
barristers write "Create Jobs For USA" on those coffee cups Then there
was the 2012 campaign Star bucks undertook in which it wrote "Come
Together" on those cups. I'm not sure, but I think we still haven't
come together. Maybe they should just lower the price of their over
priced product so we could all come together to afford a cup of their
coffee.
The most ridiculous part of the 'Race Together' campaign was that it
treated real problems of racial bias and prejudice as a marketing
gimmick and, insisted that those problems can be eliminated by simply
thinking and wishing them away. Too, it magnified the problem of
racial tension to a state in which reality does not exist. Star bucks
says it wants it's "partners" to discuss race with you as they serve
you their over priced drinks. But the CEO who came up with the race
campaign now says, "Never mind".
Howard Shultz says the campaign was
"just a catalyst for a broader and long term conversation". And he now
claims it was only supposed to be for a week, in contrast to the intent
originally proclaimed when the markers s first started writing
political correctness on Star bucks coffee cups.
Sigh... ok,
he realized how stupid the whole things was. But I do not wish to
discuss politics, sports, stock market and race are anything else of
substance when buying my coffee. I particularly don't want to discuss
those kinds of things with Star bucks servers, they who have no
credentials to counsel me on the subjects. Instead, Star bucks, just
say
"The weather sure is nice today" or something mundane when you hand me
my coffee. I'll appreciate that much more that your crazy beliefs
about race relations.
And how many fist fights between the servers and customers
might have resulted when a customer objected to discussing alleged
racism or when
being accused of being a "racist"? I see gun fire in Star bucks
future! Sigh.... is there is not a better way to start a morning than
to debate race with a coffee server. I see even more PC coming out of
this. I am shuddering because I think
we shall see other PC companies like Star bucks discover that changing
a world with symbolism just helps sales and is too much to ignore.
Hmmmm, I even
have some suggestions for those companies. After downing your racism
coffee at Star bucks, why not head to these businesses for their own
stupid PC projects.
* Dunkin' Donuts will solve sexism by making doughnuts in the
shape of boobs.
* Maybe Chik-fil-a will print Bible verses on their food wrappers to
make us all want to join a church.
* If you are gay, head over to Jiffy Lube Oil Change. They have great
video to watch while waiting for your oil change. Today's feature is
about anal lubrication techniques.
* At Mc Donald's how about a "Cold Mac" sandwich, an uncooked
hamburger on uncooked dough that will save the world from global
warming.
* Manischewitz Kosher Foods is selling a special edition 'Drone
Wine'. With each purchase of a sparkling red Drone Wine the company
will contribute 20% of the price to building more drones to use against
Islamic terrorists.
* Sony promises that for every TV purchased it will donate 10% of the
price to the "Lobotomy Fund For Brain Dead Reality TV Viewers".
Sigh....A place that manipulates language in this way, as Star bucks
does, should not be responsible for “starting a conversation” about
anything, least of all an issue as fraught, complex and sensitive as
race. Hey, Star bucks! I'd much rather have my coffee without the PC
added to the cup.
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