Sunday, February 21, 2010

Another Celebrity Apology

Sometimes I wonder if this is really the 'Computer Age'. It might better be identified as the 'Celebrity Apology Age' because all the bad boys and girls are apologizing to everyone, especially people not in their lives, those who by all rights should take no offense for a transgression committed against someone else.

Golfing great Tiger Woods is the latest to appear in front of the world and eat crow, admitting that he loves sex and cheated on his wife many times because of that wanderlust. But why does he have to apologize to everyone? Is it necessary for a celebrity to tell the world "I'm sorry" when committing a wrong against other people? How sincere is that kind of apology anyway? Is it merely for career purposes or is it a sincere apology? If Tiger and other Celebs must apologize in front of strangers, should we apologize to everyone in the neighborhood when we do something wrong? At what point is a celebrity more liable and treated differently from the rest of us.

I could understand Tiger making a public apology if he was using steroids and cheated in golf because those things would have injured the public, but he had sex with women other than his spouse. Isn't that a personal sin, one that should be contained within his family with apologies confined to family members?

Woods has lost a fortune because of the disgrace caused by his bad boy behavior. The sponsors have deserted him and his sorrow is more broad than that. He is also dealing with the worst consequence of all- the dissolution of his marriage and family. No doubt his financial advisers have pushed hard for Tiger to "say the right things" (that the public and commercial sponsors want to hear) in order to win back the fans and endorsement deals. We all know that's what happens when we watch a naughty celebrity apology. Just look at their darting eyes and gulping and see the insincerity drip from the mouths of the "sinners".

Perhaps the public likes to see the mighty fall and feels better when the hero squirms and grovels. Surely the media thinks so, as it pours word after salacious word about what Tiger did to those ladies or Lindsay Lohan and the rest have become into newspaper columns, video and near stalking-like news reports about the celebrity's every private matter that might yet not have been publicly exposed. Why can't we just let the celebrity be like us? Why can't the celebrity privately deal with his or her own personal problems?

Who is more pathetic? The apologetic celebrity or the press that hounds and pursues the celebrity who has committed personal transgressions? Tiger grovels to save face and win back financial rewards lost through being caught with his pants down, while the media does what it does best in this age of "entertain-news". It covers car wrecks and ignores real news. Tiger broke no laws in his affairs with willing ladies.

Shouldn't this be a matter that is solely between he and his family?

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